This is what this book brings you: You support certified climate protection projects, quickly receive compact information and checklists from experts (overview and press comments in the book preview) as well as advice that has been tested in practice, which also leads to success step by step thanks to AddOn. Because what do HR professionals really look at when selecting applicants? What exactly do common selection procedures in recruiting look like? Is it worthwhile to apply inititatively? What do employers look for in online reputation and social media? And how seriously do recruiters take data protection? Applicants regularly have these and many other questions - this book helps to answer them and thus helps applicants to present themselves optimally as a personal brand to potential employers in the application process and to gain experience. If you then also know what personnel managers really look out for in a job interview, there is almost nothing standing in the way of you being hired. Good luck and have fun reading. We give you the best possible help on the topics of career, finance, management, personnel work and life assistance. For this purpose, we gather in each book the best experts in their field as authors - detailed biographies in the book - , who give a comprehensive overview of the topic and additionally offer you success planner workbooks in printed form. Our guidebooks are aimed primarily at beginners. Readers who are looking for more in-depth information can get it for free as an add-on with individual content as desired. This concept is made possible by a particularly efficient, innovative digital process. The publisher is also involved in numerous, well-documented charitable projects, e.g. on climate protection, and supports the quality of neural machine learning and international understanding through its translation from German into English. Editor Simone Janson is chairwoman, publisher, and best-selling author. She was also one of the 20 most important German bloggers and columnist of renowned media - more about her in Wikipedia.